According to Vietnamese, A cold Saigon Beer is the most popular name in most of the Saigonese's Restaurant in this tropical country. Each city in Vietnam has its own cultural identity, a very unique substance that permeates everyone living style. We often know about an elegant Trang An or a gentle Hue, but in Saigon, it is the harmony between the richness of the Southwest Vietnam with the beautiful river, canal system and the generosity and meaning of the Saigon Trading Port. Famous Archaeologist and Cultural Researcher - Dr. Nguyen Thi Hau has summarized the features of Saigon People through a few adjectives such as "lively" but not noisy, "generous" and "enthusiastic".

These adjectives are evident in the daily life of Saigon people. It is a rustic road sign on the corner to Tu Du Hospital, or free water bottles placed on the side of the road for those who need it. The quality of Saigon people is also shown through eating. Older people often like to sip morning coffee, the more active young people have milk tea, soft drinks to satisfy thirst. When drinking, when happy or sad, people come to beer. And the well-known brand is Saigon Beer.

According to Saigon Beer - Alcohol - Beverage Joint Stock Corporation (SABECO), "Sticking to the lifestyle of the largest urban people in Vietnam for more than 140 years and becoming an indispensable part of the capital city. bustling and generous, the glittering golden drops of Saigon Beer are not only a passionate enamel flavor, satisfying the drinkers but also a "old fashioned" fragrance that makes many people away from home remember, as a typical product, difficult to foget it".

According to a survey from Saigon Beer, among the beers produced, the most impressive product line is Saigon Export Beer that many people from the West come to us often call "Red Saigon" due to the strong bold color of empty bottle. Hidden in it is a rich, sweet taste and the bitterness of hops makes it rich. Every drop of Saigon Export beer brings a traditional flavor that is both bold and casual and full of generosity.

As one of the re-launched products of Saigon Beer, Saigon Export Beer has been changed to a new eye-catching appearance but retains familiar features. The new design bears a Vietnamese impression with a prominent golden dragon symbol on a strong white - red background. According to the representative of Saigon Beer, the new design affirms the position of "rising as a Dragon" of Bia Saigon while still carrying the responsibility and pride of preserving the heritage of the brand's 140-year development history. Despite the design changes, Bia Saigon has kept the original formula for many years.

Brewing experts of Saigon Beer brand reveal "To keep the typical recipe, Saigon Beer products are produced in a modern and closed line, with a team of workers and employees. skillful and advanced technology. The professional and advanced process combined with traditional fermentation has created a product of stable quality, retaining the unique flavor of Saigon ". Although Saigon people go far, they still do not lose their generous and generous personality, Saigon Export Beer over 144 years old, ups and downs and innovations, retains the delicious and passionate original flavor.

Nowadays, if you enjoy a Saigon Foody Tour 3 hours in the evening, or all of Bike Tours in Vietnam with Vietnam By Bike Travel Co., Ltd, you will be welcomed a plenty of beers at the happy ending of each biking loop.